Given the consumer demand for convenience, plus their desire for novelty, this is ten colors for women's fashion for fall 2010 are:
Pantone 13-0632 Endive
Pantone 15-1050 Golden Glow
Living Coral Pantone 16-1546
Pantone 19-1764 Red Lipstick
Orchid Purple Pantone 18-3027 Pantone 19-1526 Chocolate Truffle
Pantone 16-5418 Lagoon
Pantone 18-0538 Woodbine
Pantone 14-1107 Oyster Gray
Pantone 14-1307 Rose Dust
Said Leatrice Eiseman, executive director of the Pantone Color Institute ®. "Building on the color palette of the spring, summer offerings include innovative takes the fundamental basics, as well as transportation, vivid colors conjure up images of travel and adventure, whether real or aspirations."